Imagine designing for users who haven’t even been born yet, or for products that seem like science fiction. This is the reality of UX research for cutting-edge technologies like AR, VR, AI, and Cloud gaming.

Traditional research methods fall short when users lack pre-existing mental models and behaviors. How do you conduct user interviews when the use cases haven’t even been imagined? How do you run usability testing when the technology is still in its infancy?

Delve into the uncharted territory of UX research for emerging technologies with panelists from Perceptronics Solutions, Google.